At Digitalize and Automate 2025, Matrix42 showcased significant advancements in AI and SaaS management, raising the bar for enterprise service management. The event, held at the Zoogesellschaftshaus in Frankfurt am Main, brought together over 2,300 attendees, including customers, partners, and industry experts, with a focus on innovation and delivering real insights.
Vision & Guidance for AI adoption from Industry Experts
Industry visionaries took the stage, offering insights and new perspectives to the audience: Forrester’s Charles Betz and Professor Dr. Holger Schmidt, shaped discussions around the intelligent future of IT and the world's economy. Betz advocated for shifting away from legacy frameworks to an “intelligent IT knowledge graph”—emphasizing that quality data and modern architecture are critical for AI’s success. His guidance: integrate feedback loops and align AI initiatives with strategic IT goals.
Professor Schmidt’s keynote placed how AI transforms work at the center. In addition, he shared recent research on the current technology landscape with a clear message: Europe must reclaim its digital sovereignty. Today, 86% of relevant software platforms originate in the U.S., 11% in Asia — and only 2% in Europe. In parallel, 61% of regional organizations seeking local cloud solutions to ensure data sovereignty.
Innovation made in Europe
In the morning of October 1, 20205, Matrix42 CEO Niilo Fredrikson opened the event with a keynote, emphasizing the strategic importance of balancing data sovereignty, compliance, and innovation. He underscored how Matrix42's European-made software helps organizations on our continent accelerate their digital transformation with robust alternatives to non-European vendors. Matrix42’s European focus positions it to meet these demands by offering with trusted AI-driven platforms that naturally comply with not only European regulations but also values. Matrix42 plays a role in shifting the technology imbalance, not just through technology, but also by championing European values to strengthen customers' data privacy, security, and accelerate their digital transformation with responsible innovation.
This commitment to European excellence is further exemplified by our innovation, which seamlessly aligns with our approach by providing cutting-edge, secure, and regulation-compliant solutions tailored to the unique needs of the European market.
These efforts and commitment were reflected in the keynote of Matrix42 CPO Santeri Jussila - the introduction our new AI Agents and a clear direction for the future: delivering intelligent service management solutions that empower customers to move from reactive to proactive service management.
Key Announcements live on stage
Matrix42 announced the acquisition of Viio, a leading Danish SaaS management platform, empowering organizations to gain control over cloud spending and reduce software waste. Viio’s advanced analytics provide the visibility and optimization required to stay competitive and efficient in a fast-evolving SaaS landscape.
In addition, Matrix42 introduced a suite of AI agents designed for seamless workflow automation. Key launches include:
- AI Agent for Self-Resolution: Enables users to independently solve common IT issues.
- AI Agent for Ticket Preparation: Automates ticket enrichment and accelerates resolution times.
- AI Agent for Intelligent Response: Handles user queries and reduces unnecessary support tickets.
- AI Agent for Proactive Incident Management: Detects and mitigates issues before they impact the business.
At seven demo booth, guests had the opportunity to engage directly with our experts onsite, experience the capabilities of the new AI Agents firsthand, and explore the features of the Viio software, showcasing how it can transform service management practices.
Enhanced features like a no-code Workflow Designer, Microsoft Teams integration, and a new CIO Dashboard make it simple to drive service excellence - no advanced technical skills required.
Use Cases & Customer Presentations:
Insights into real customer case studies demonstrated the direct business value derived from Matrix42 solutions. These real-world applications underscore how intelligent automation translates into tangible improvements for IT operations:
- Up to a full workday saved per agent each month through AI assistance.
- 14% increased agent capacity and 40–62% reduction in support requests with automated chat and ticketing.
- 80%+ success on user self-service tasks, reflecting robust digital experience design.
Organizations across sectors proved that AI-powered service management rapidly generates ROI and streamlines day-to-day operations. These examples clearly demonstrate that AI is not just a future concept but a present-day solution driving measurable results and operational excellence.
Start your AI journey today. Matrix42 is offering a free three-month trial of its AI solutions—giving your business the opportunity to explore how intelligent automation can reduce costs, boost efficiency, and give you a competitive edge.
Ready to transform your service management? Get started with Matrix42’s AI Agents and experience the benefits firsthand.
