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From Vision to Reality: How Our Annual Event is Shaping the Future of Service Management


Digitalize and Automate 2024

In the rapidly changing world of service management, one thing has remained stable: the need to stay ahead of the curve. For the past three years, efecte brought together the brightest minds in the industry to do just that - explore, debate, and redefine what’s possible in ITSM, ESM, IAM, and AI.

After the merger with efecte, we are pleased to celebrate this great event as our common event. As efecte gear up for the 2024 edition of  “Digitalize and Automate Your Work: Accelerate With AI-Powered Service Management,” let’s take a moment to reflect on the journey that got us here.

How it all began

Our story begins three years ago, at a time when digital transformation was still starting to gain momentum. Our first event was born out of a simple yet powerful idea: bringing together industry leaders to explore, debate, and redefine service management.

In our premiere event, for instance, Brigitte Falk addressed why digital transformation projects often fail and explored how businesses can overcome these challenges by empowering employees and understanding customer needs.

Since then, we've expanded our focus to embrace the power of automation and the strategic potential of AI. With speakers like Juhani Mykkänen, who shared Wolt's journey from a humble startup to a global platform through innovation and adaptability, and Aleksandra Przegalinska, who highlighted AI's collaborative potential in reshaping the future of work, we've seen how technology can transform industries and create new opportunities. Last year, Päivi Rekonen reminded us of the lessons from past hype cycles, emphasizing the need to harness AI's immense potential responsibly while navigating the challenges of disruption with ethical leadership and governance.

Each year, our speakers have pushed us to think bigger, and our attendees have left inspired to implement transformative strategies in their own organizations. Now, we invite you to be a part of the next chapter.

This Year’s Event: Digitalize and Automate Your Work

The theme for this year - Digitalize and Automate Your Work: Accelerate With AI-Powered Service Management - reflects the urgency of being able to cope with current challenges around flexibility, productivity or cybersecurity and the opportunities that lie ahead. Whether you're joining us in Helsinki or virtually, this hybrid event will be packed with actionable insights, hands-on learning, and opportunities to connect with other industry leaders. You’ll walk away with concrete strategies you can implement within your organization.

Keynote Spotlight: David Rowan

We're thrilled to welcome David Rowan, the founding UK editor-in-chief of Wired and author of Non-Bullshit Innovation. David's keynote will tie together the topics of digitalization, automation, and AI, offering a cohesive vision for the future of service management. His keynote “No, AI won’t eradicate humanity — but it can fire up your company’s ambitions” will inspire you to think differently about how you can leverage AI to drive change in your organization.

DA24_SpeakerCards_Matrix42_DavidRowa

What to Expect

  • AI-Powered Service Management Strategies: Discover how to efficiently implement AI tools to automate tasks and enhance processes.
  • Innovative Solutions: Learn about the latest trends in ITSM, ESM, IAM, and AI and how they can improve your digital ecosystem.
  • A Vision For The Future: Learn about the new Matrix42 and how we plan to transform the Service Management market.
  • Networking Opportunities: Connect with experts and peers who are as passionate about service management as you are.

Why You Should Be Part of This Journey

Our event series has always been about more than just learning - it’s about leading. Each year, our attendees walk away not just with new knowledge, but with a renewed sense of purpose and direction. This year will be no different. If you’re ready to take your service management to the next level, to lead rather than follow, then this is the event for you. 

Join Us

The future of service management holds massive potential - don’t miss your chance to harness its power. Register now to secure your spot at this year’s event and continue the journey with us. The attendance is free – so why wait?

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